Your Business -Almighty Beverages - June 27 2022

Almighty Beverages Co-Founder & Managing Director Ben Lenart speaks with Dita De Boni. Ben Lenart is stoked that as a New Zealand owned and operated business, Almighty is the first caffeinated water made and sold here. Lenart and his partners found trying to do something scalable with fresh organic juice was harder than first thought, and the site was eventually shut. The juices, however, remained and were folded into the original business. “We learnt some hugely useful lessons – for a start, what to juice and what not to juice in a practical sense,” Lenart says. Recorded June 15 2022. The authority in NZ business news since 1970 www.nbr.co.nz/subscriptions