Elements of feature stories
We Mean Business

Elements of feature stories

2015-01-06

In this episode co-hosts Micki Maynard and Mark Remillard discuss the elements of writing compelling business feature stories. They give advice on what aspects to focus on and how to organize a story in order to maintain reader engagement. They also note the importance of being ready to cast a wider net, or follow a different direction than you originally intended to based on the interviews you are having.

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