Episode 11. Sarah Lauch & Live Like Roo Foundation

Sarah Lauch was already a lifelong animal lover and an active shelter and rescue volunteer when she met the dog that changed her life. Roo (shelter name Cisco) was an owner surrender to Chicago’s open admission animal shelter due to his trouble urinating. Unfortunately, Roo’s health issue was caused by a terminal cancer diagnosis.

Sarah decided to give Roo the best possible life for all his remaining days. Roo’s Bucket List and Sarah’s #LiveLikeRoo went viral and was even featured on Access Hollywood.

After Roo passed away, Sarah started sending out care packages to other families facing a cancer diagnosis in their pet, which featured Roo’s favorite things. These efforts grew into the Live Like Roo Foundation.

Today, the Live Like Roo Foundation provides care packages, financial support and emotional support to families facing a cancer diagnosis in their pet.

Sarah and I discuss:

• Her childhood menagerie of animals;
• How Sarah started volunteering in Chicago’s animal shelter and rescue community;
• The rewards and challenges of being an animal shelter volunteer;
• Roo’s story;
• The beginnings of the Live Like Roo Foundation;
• The most important type of support that Sarah provides to those dealing with a cancer diagnosis in their pet;
• How to genuinely connect with your social media audience;
• The rewards and challenges of growing and scaling an organization to help more pets and their families; and
• The importance of having a supportive partner, family and friends when running an organization in addition to your full-time day job.

 

More about the Live Like Roo Foundation:

Website: https://livelikeroo.org/

Facebook: https://www.facebook.com/LiveLikeRoo

Instagram: https://www.instagram.com/livelikeroofoundation/

Donate: https://livelikeroo.org/donate

 

Let's Connect:

Find photos of Sarah & Roo and more at:

Facebook: @believeindogpodcast
Instagram: @believe_in_dog_podcast
Email: erin@believeindogpodcast.com

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