Episode 108: The Independent Broker Podcast - Guillermo Serafin

Guillermo Serafin joins host Joseph Gozlan on The independent Broker Podcast, sharing lessons learned from his journey and discussing the crucial aspects of being a broker such as recruiting agents and retention, marketing & lead generation, commission structure, technology & tools they use, and more!

00:00
00:22 Background about your brokerage
02:59 What’s your commission structure
08:37 What do you do for recruiting?
11:06 Are you providing leads?
17:04 Do you promote your brand
21:40 What technology tools and systems are you using?
33:48 What’s the hardest part about being independent?
35:08 What’s the best part about being independent?
35:37 Best advice for an agent that wants to open their own brokerage
35:37 Best advice for an agent that wants to open their own brokerage
35:52 What are your goals for 2023?
37:19 How can our viewers contact you?

Email: info@surffirstrealty.com