On this episode of The Healey Brothers Show, Jason Healey, Nicky Paraggio, and Brad Warren sit down with Pete Peterson, the CEO of Dealers United, a key marketing partner. Join the conversation as they delve into the crucial role of content and social presence in today's automotive landscape. Discover why focusing on consumer experience, rather than just products, is paramount, especially in the realm of EVs. Pete shares insights on what consumers want to see, the essential information they seek, and diverse social strategies to elevate your brand. Tune in for a dynamic discussion on navigating the evolving marketing terrain with a seasoned industry expert.