A New Role for Researchers - as Orchestrators - Interview with Ned Dwyer, Great Question
AI 4 UX with John Whalen, PhD

A New Role for Researchers - as Orchestrators - Interview with Ned Dwyer, Great Question

2025-10-31
Join my Maven course, AI for Customer Research: https://maven.com/john-whalen/ In this installment of AI for UX, we sit down with Ned Dwyer, Co-Founder and CEO of Great Question. Ned shares how AI is reshaping UX research through trustworthy insights, scalable moderation, and a new role for researchers as orchestrators. See the tool in action! This interview includes a demo of Great Question —watch the video version on YouTube: htt...
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