“When Krishna saw the full moon night of the sharat season, He decorated Himself with various seasonal flowers, especially the mallika flowers, which are very fragrant, He remembered the gopis' prayers to goddess Katyayani, wherein they prayed for Krishna to be their husband. He thought that the full night of the sharat season was just suitable for a nice dance. So their desire to have Krishna as their husband would then be fulfilled.” (Krishna, The Supreme Personality of Godhead, Vol 1, Ch 29)