Have you ever driven into a customer or prospect’s yard or place of business with no idea of what you are going to talk about? Well, that is how I started my career in seed sales, and it doesn’t work.
Today’s growers are too sophisticated to spend their time dealing with amateurs who have no idea what they’re doing.
Salespeople like to believe all they need is a good sales pitch. But, it doesn’t work that way.
How to Deliver a Killer “Sales Story” That Actually Sells! [Blueprint Step 5]