John Diorio, associate vice president-North American sales for Virgin Voyages, talks with James Shillinglaw of Insider Travel Report about how his brand new cruise line will work intimately with its First Mates (Virgin Voyages’ name for travel advisors), including programs to train them how to sell the revolutionary cruise product, commission policy, fam cruise opportunities and the keys to selling the Virgin Voyages cruise experience. This is the first in a five-part series on Virgin Voyages, which will debut this September with the new Scarlet Lady. For more information, visit www.firstmates.com or www.virginvoyages.com.