Golden Tips for the Japanese Market - with Tony Boot

This week we continue our series of checking in with NZ Tourism's source markets to see how they are faring, and what we can expect when the borders reopen. 

We're joined by one of NZ's top Japanese market experts, Tony Boot from BTM Marketing who will share his thoughts on the market, tell us about some trends that are starting to emerge and give operators some tips on how to approach working with the Japanese market. 

We discuss some of the changes that have happened in the wholesale market both here in NZ and in Japan. If the Japanese market is one that you want to target in future, grab some tips for free right here. 

Thanks for listening. 

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