C2E8 - Describing your clients' needs, struggles, and options (Value Proposition Design, part 4)
unbillable hours - a podcast about better professional services marketing

C2E8 - Describing your clients’ needs, struggles, and options (Value Proposition Design, part 4)

2025-03-21

On to the next part of our strategy/value proposition design series: Describing your ideal clients' needs and struggles - or, more specifically, jobs-to-do, hurdles to success, and options for overcoming said hurdles. Sounds complicated? Don't worry, it isn't - Ash and Flo will explain!

 

Credits

Voices, production, etc. by Ash and Flo.
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota

 

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