In July 2015 Sony Pictures Animation won a three studio bidding war for the rights to make an emoji-based feature film. And now, just two years later, "The Emoji Movie" is here. The fast-track project was put in the very capable hands of director Tony Leondis ("Igor"), who also has story and screenplay credits on the film. In this 'LCJ Q&A' Leondis discusses the challenges the team faced in picking the emojis they used in the story, who they reached-out to to make sure they got all the technology correct and how they got Sir Patrick Stewart to voice the Poop emoji.