Episode 50 - What’s Next for Augmented and Virtual Reality

At first glance, the setting here in my office is much like any other morning… 

From the vantage point of my desk chair, I’m surrounded on all sides by various monitors, valued momentos, and a lone window to an outside world I admittedly spend too little time in… 

What makes today different from most, though, is no matter where I look there is a floating display just above and to the right of my eye line… showing me the time, temperature, and ever growing number of unread emails I need to get to… 

See, I happen to be wearing the first attempt at an Augmented Reality future by a multi-billion dollar behemoth of tech launch to international fanfare at their annual Developers Conference… it captured the headlines coast-to-coast and the imaginations of tech nerds and every-day-people alike… 

Now… before you get TOO excited… no, I’m not wearing Apple’s recently announced Vision Pro… in fact this device predates it by over a decade…

Google’s Glass might rank amongst the best examples of a technology that was just too far ahead of its time… Battery technology, Display capability, or the supporting smart devices themselves just weren’t “there yet” to create the critical mass needed for a consumer market success, or even the Enterprise-focused pivot they woefully attempted at the ninth hour…

So in today’s episode, we’re here to talk about what’s next for Augmented, Virtual, and Mixed Reality by starting where (for many) it all began… and trying to figure out if Apple’s doomed to a growing list of false-starts or are they indeed on to something… Different…