Episode 11 - Halfway through 2021: what we accomplished and what is next

For this episode of YepCast, we invited as our guests the Yep Ads CEO, Jeroen Rozemeijer, and the Yep Ads COO, Nelson Cheung. Together with them, at the beginning of the year, we discussed plans and expectations for 2021. Now, halfway through the year, we are back to see how the company is developing and what are the plans for the upcoming months. 

Among the things we discussed in this episode you will find: 

• How Yep Ads managed to keep growing in the past two quarters; 
• What verticals did unexpectedly well and which trends marketers should pay attention to in the remaining part of the year; 
• What Yep Ads’ focus will be in the upcoming months and preparation for the mid-term (2022 onwards).

Make sure to listen to the full episode to get insights and tips on how to best prepare for the upcoming months and which trends to follow. 

Please note that this episode was recorded on the 22nd of July 2021.