How might we create the best starter website to attract customers

2020-10-23

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This week my guest is Tony Byrne, Tony has 40 years’ experience in the IT industry and founded 3Doors to develop online solutions to help business show up online. Working with Websites and App Development to create custom solutions for each business owner. Today Tony will be helping you understand how to create the best starter website. Looking at the key pages you need to create and what you are trying to achieve through your website. 00:36 Tony talks about his experience 02:42 Don’t build a website, for the sake of i...

Today Tony will be helping you understand how to create the best starter website. Looking at the key pages you need to create and what you are trying to achieve through your website.

00:36 Tony talks about his experience
02:42 Don’t build a website, for the sake of it
05:21 What sort of questions should you be asking yourself before building your site?
07:47 Tony gives an example of large ad spend resulting in little return
10:28 You only have 10 seconds to grab the attention of your audience
12:06 your website should start to build trust and the relationship
14:59 if you’re not building a relationship, your conversion rate will suffer
17:02 What to focus on for your home page
19:41 Why you need a mobile friendly responsive site
23:16 Tony describes what should be on your about page
25:11 Tony shares his story to demonstrate the power of a story and values based about page
28:18 Now Tony talks about the contact page – who knew you need to think about this so much
30:45 Tony discusses testimonials and review page
34:28 The power of social proof and Facebook for building your brand and gaining customers
36:23 Tony now discusses and shares tips on your sales page
41:06 Tony shares a simple tip to enhance your One Page website – this is if you have one
42:08 Be genuine with your offers
44:52 Your website can help you filter the clients to the ones you want to work with
48:51 Tony explains the free hand out that covers what he discussed in a little more detail. The link is at the bottom of this page.