Episode 48: 2112’s Alex Hart on Channel Fundamentals

The technology market is in a constant state of evolution. Disruptive and emerging technologies – cloud computing, mobility, artificial intelligence, Internet of Things, etc. – and new delivery models – services and hybrid infrastructure – are disrupting the traditional channel. Vendors are aligning their channel programs to these new models. While channel strategy is evolving to meet current and future market dynamics, some things will not change. Alex Hart, a veteran executive of such vendors as Symantec, VMware, and Verizon Enterprise, joins Pod2112 to talk about the partnering fundamentals that remain unchanged amid disruptive technology trends. He also talks about his new role as senior vice president of strategic services at The 2112 Group.