July 17, 2024
In this episode of NARPM Radio®, host Pete Neubig talks with Benton Cotter, co-founder and CEO of Rentvest, about "Effective PM Marketing to Grow Your Company's Door Count." Understanding the intricacies of marketing a property management company can be a pivotal moment for your business. Cotter discusses the most effective types of content, his approach to the technical aspects of SEO and the significance of pay-per-click. The interview also reveals Cotter’s predictions for future property management market trends, his advice for newcomers to the industry and strategies for expanding into new markets.