Dharti Desai, Investor at Bodhi Capital, Plum Alley and TiE New York

Dharti Desai is an entrepreneur, advisor, board member, and investor with more than 23 years of versatile global experience - spanning direct marketing, wines, printing, packaging, lifestyle industry, and not-for-profit organizations. Leveraging her extensive experience in innovative marketing and global leadership, her broad areas of expertise include deep data-driven analytics, marketing strategy enhancement, branding, digital communications, and team building.

Dharti holds a BA in Sociology from Mumbai University, India, a diplôme supérieur in French from the Alliance Française, and is enrolled in level 3 of the Wine & Spirits Education Trust (WSET) NY. She is the author of DM in India Guidebook and has been selected as jury for the Echo Awards of the DMA USA for 2017, 2018, 2019, and 2020. Dharti is also a Founder Ambassador of her family’s non-profit trust Animedh Charitable Trust (ACT). ACT skill trains women from the underserved, impoverished and under-represented communities and places them in jobs matching their skills or trains them to be economically independent with their micro-enterprises. ACT also provides basic and higher education for underprivileged children, especially a girl child.

Dharti is an investor through Plumalley.co in NY – a syndicate focused on women and gender diverse founders. She also sits on advisory boards of companies in the digital marketing and Not for Profit sectors. She is an investor through Bodhi Capital (bodhicapital.com) in early-stage companies in fashion, Fin-tech, hospitality, and health-tech. She has been invited to judge and deliver keynote addresses at Start-up Pitch Competitions/conferences and has hosted webinars on marketing.

Dharti is President on the board of TiE NY (www.ny.tie.org - a global not-for-profit organization ‘for entrepreneurs by entrepreneurs) and is the Co-Chair of TiE NY’s Angel program. Dharti has mentored women entrepreneurs of AIRSWEEE 2.0 (All India Road Show for Women’s Economic Empowerment through Entrepreneurship) - a project by TiE Global and funded by the US Department of State and now is the Co-Chair for TiE Women (tiewomen.org).

Company Profile Link - https://www.startupsteroid.com/investors-interview