This Mistakes Kill a Negotiation – 3 Rules That Win 90% of the Time

In this episode of the Heartland Multifamily Show, I break down 3 powerful strategies that have helped me win negotiations for over 30 years and none of them require saying the perfect thing. Most deals are lost before anyone speaks, simply because of the energy you bring into the room. Desperation, urgency, or a “win at all costs” mindset can kill a deal faster than a bad offer ever will.

I’ll show you how to walk into the room with a win-win mentality, project calm confidence, and avoid the trap of time pressure, the silent killer of great deals. These are the exact rules I’ve used in multimillion-dollar multifamily negotiations, and if you apply them, you’ll be in control more often than not.