Matt Heinz and Kevin Akeroyd, CEO of Cision tell more of the story. Introducing the B2B Marketing Communications Cloud – how consolidating your integrated communications can accelerate awareness, interest and sales pipeline contribution.
About our guest:
Kevin Akeroyd oversees the Cision executive management team across operations globally.
He has more than 25 years of experience in reshaping modern digital, social and mobile marketing globally. Prior to Cision he was general manager and senior vice president at Oracle Marketing Cloud. Akeroyd and Oracle created the Enterprise Marketing Platform category and led it from the onset. Prior to Oracle, he held senior leadership positions at several companies, including Data.com, Salesforce.com, RR Donnelley, and Jigsaw.
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Selling Through Tough Times: Grow Your Profits and Mental Resilience Through Any Downturn
Leading Your Sales Team in Times of Change
Closing the Funding Gap for Woman and Minority-Owned Start-Ups
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How CROs Can Flip the Relationship with Finance
Making Sales Enablement Stick
Future-Proof Demand Strategies That Work
Marketing in a Crypto World
Influencing ABX Pipeline with Executive Event Experiences in a Post-COVID World
The New Rules for Managing Remote & Hybrid Sales Teams
The (Surprising) State of B2B Lead Engagement
How You Can Stop Selling Out and Start Selling In
B2B Brand (and Rebranding) Best Practices
Embracing the Complexity of Successful B2B Marketing
How the Dark Web Can Shine a Positive Light on Your Sales Pipeline
Sustainable Marketing in Action
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