Insights Into Tomorrow: Episode 2 ”Video Game Monetization”

We take a deep dive into the effect but sometimes controversial monetization strategies of videos games. We'll look at the various types of monetization outlets, strategies and pro's and con's of each methodology. We'll also take a briefly look at the history of video games and how they've traditionally been monetized in the past before we look at today's modern crop of video games and how developers are making money on them. We'll explore concepts such as subscriptions, micro-transations, free to play, advertising and much more. We examine traditional retail as well as digital distribution models and how to fit into the evolving technology available to game manufacturers. An examination of past game companies and where their business models failed gives us a glimpse into today's strategies and money making decisions. Finally we'll look at the future of gaming monetization. From the economics of the current models and how they align with other similar subscription based industries to the government regulation that micro-transactions and loot crates are forcing various legal entities around the world to investigate for potential violations of gambling ordinances. We look at the direction of the video game industry and how it's going to impact us in the coming years not just in the video game industry but across the board.