Do you really need a detailed business plan to succeed? After 20 years in business, building multiple six-figure ventures (and even selling one), I’ve discovered a simple framework that works—without a bulky 40-page plan.
In this episode, I walk you through my Goal-Focus-Pricing framework, a one-page (or even postage-stamp-sized) business plan that helps entrepreneurs set clear revenue targets and reverse-engineer a successful business model.
What You'll Learn:✅ Why Most Business Plans Fail – 75% of small business owners rate their plans as "substandard"—and why a simpler approach works better.
✅ Step 1: Setting Your Revenue Goal – How to define a realistic, six-figure target for the next 12 months.
✅ Step 2: Pricing for Profitability – The formula to determine your ideal price point and client volume.
✅ Step 3: The Sales & Marketing Math – Breaking down how many consultations, conversations, and marketing efforts are needed to hit your goal.
✅ Step 4: Finding Clients Without Overwhelm – The easiest ways to generate leads, initiate conversations, and convert prospects.
This minimalist business plan works for coaches, consultants, freelancers, and small business owners who want clarity, profitability, and freedom—without drowning in spreadsheets.
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🔗 Book a free 30-minute diagnostic call if you need help applying this framework.
Use the following link: https://www.robinwaite.com/app
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