Ep. 49: Connecting with audience through newsletters

Creating and maintaining engaging connections with our audience is vital to all of us. If readers or viewers don't connect with the people delivering the news we don't earn their trust and we don't earn their loyalty. In Episode 49 we're looking into how one group of newspapers is successfully creating relationships through curated newsletters. Alessia Alaimo, Digital Manager for Wick Communications, joins host Nick Parker in this episode of the News Nirvana podcast.