Episode 046 Chicago Music Revealed Special Guest Jake Trussell

2020-06-17

Jake Trussell is the founder and principal of Metabolize, a human-centered experience design and brand strategy consultancy. He organizes diverse coalitions of government, civic, and private sector stakeholders around shared goals to make award-winning digital products and experiential marketing campaigns that create value and drive awareness. As Creative Director at World Business C...

Jake Trussell is the founder and principal of Metabolize, a human-centered experience design and brand strategy consultancy.

He organizes diverse coalitions of government, civic, and private sector stakeholders around shared goals to make award-winning digital products and experiential marketing campaigns that create value and drive awareness.

As Creative Director at World Business Chicago — the City’s economic development organization chaired by the Mayor — Trussell managed the brand of Chicago as a global business destination (#1 for corporate investment for 6 years in a row).

He serves on the board of directors for the Arts and Business Council of Chicago, is a mentor at the 2112 creative industry business incubator, a member of the GreenHouse Innovation Braintrust, and a member of the Chicago Ideas Radical Creators.

He's also an award-winning web designer, DJ, recording artist, event producer, record label founder, and writer.

Trussell has a BFA in Interrelated Media from the Massachusetts College of Art and Design, an innovation certificate from IDEO U, and a blockchain certificate from the Linux Foundation.