Clear and Effective Messaging: The Key to Successful Outsourcing Sales

In the Transform Sales Podcast #39, Amir Reiter spoke to Tom Birch, CEO of Outreachly, about the common gaps in B2B buyers' knowledge when hiring a sales agency, the importance of clear and effective messaging that focuses on specific outcomes, rather than using buzzwords and fancy features, and speaking directly to the potential clients' needs.

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