Toys – Azhelle Wade

In Episode #62, we are joined by Azhelle Wade, The Toy Coach.

We discuss:

• How a passion for working with children led to a career in toy design and development.
• The importance of market research for aspiring toymakers.
• Legal concerns for toymakers, including intellectual property and testing.
• Toys as a case study in the importance of protecting molds when manufacturing overseas.
• What toy entrepreneurs doing business in China can expect.
• The difficulties of reshoring toy production.
• Salsa, bachata, and the joy of dancing across language barriers.
• Listening, and watching recommendations from:
  • Azhelle
    • Online Marketing Made Easy, podcast by Amy Porterfield
    • The Toy Coach Podcast
    • The Toy Coach Instagram
    • Toy Creators Academy
  • Fred
    • Dunkirk
  • Jonathan
    • "Manufacturing costs are rising," by Jared Van Orden, Utah Business

We’ll see you next week for another exciting and informative episode when we sit down with Alberto Villarreal, as we discuss business expansion and barriers in Latin America.