66. A conversation with Tim Holmes, Marketing Director at Land O’Lakes.

Brief writers and agency account people, pay attention! Wisdom and good advice fill this episode. An old friend, trusted colleague and fellow devotee of good creative briefs, Tim Holmes is now Marketing Director at Land O’Lakes in Minneapolis. His career spans long service in the agency world, including Campbell Mithun and Martin Williams. He jumped to the client side recently, and that became fascinating fodder for our conversation. Henry Gomez and Howard Ibach quizzed Tim about the changes, challenges and opportunities he encountered in his move.