Recap of NCBA’s Cattle Con 2025 with Karoline and Jordyn

2025-02-13

Recap of NCBA’s Cattle Con 2025 with Karoline and Jordyn on: Apple Podcasts | Spotify | Stitcher | Google Podcasts Did you attend this year’s Cattle Con and NCBA trade show? We did! If you want to be ahead of the curve, and ready for next year’s, join our - - -> Weekly Email. You’ll receive exclusives like recent study insights from today’s episode, discounts on events like She’s a Hand Ranch Camp, and much more! “I worry that as these prices increase, if people get confused, they might choose a different protein, and that is a loss for the entire industry.” Karoline Rose-Bohannan (19:20)

Recap of NCBA’s Cattle Con 2025 with Karoline and Jordyn on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

Did you attend this year’s Cattle Con and NCBA trade show?

We did! If you want to be ahead of the curve, and ready for next year’s, join our - - -> Weekly Email. You’ll receive exclusives like recent study insights from today’s episode, discounts on events like She’s a Hand Ranch Camp, and much more!

“I worry that as these prices increase, if people get confused, they might choose a different protein, and that is a loss for the entire industry.” Karoline Rose-Bohannan (19:20)

The 2025 Cattle Con and NCBA Trade Show was truly an experience. Today we’re recapping a little bit about what NCBA is and does, the studies and talks we sat in on, and some new connections we made while attending!

Issues we address in this episode:

Consumer studies - eating experience and beef demand (3:58)
Beef product labeling - the importance this has when marketing (13:20)
Nutrition advice and health guidelines - let’s face it, it’s not the 80’s anymore (21:40)
Succession planning - seminar by OSU's Shannon Ferrell on ways to transition smoothly (28:40)

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Resources & Links:

Check out NCBA

Visit NCBA.org to learn about industry statistics, current policies, and more!
Check out convention.ncba.org to learn about Cattle Con
Follow @cattlecon on Instagram to be ready for next year!

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Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

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