E55: Marketing automation: all-in-one or best of breed?- Interview Bruce Rowley, RSM Marketing

2020-01-03

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In this episode, Elias has an interview with Bruce Rowley, managing partner at RSM Marketing in Wichita and Kansas City. RSM delivers outsourced marketing services with a team of 40 professionals. Bruce has tons of experience in online marketing and knows a lot about the martech tools that are used. We have a chat about whether it's best to select an all-in-one solution (containing automation, chat, CRM, etc.) or if it's better to go for best of breed solutions, using native integrations. Other topics that we di...

In this episode, Elias has an interview with Bruce Rowley, managing partner at RSM Marketing in Wichita and Kansas City. RSM delivers outsourced marketing services with a team of 40 professionals.

Bruce has tons of experience in online marketing and knows a lot about the martech tools that are used. We have a chat about whether it's best to select an all-in-one solution (containing automation, chat, CRM, etc.) or if it's better to go for best of breed solutions, using native integrations.