12: Adam Hires - How to Make Connections, Not Just Conversations

2021-10-11

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What's on your mind during important calls with prospective customers or colleagues who might bring you more business? If you've got a lot of sales tactics and tricks floating around in your head, forget them—time to bring something a little more fulfilling to your interactions. Adam Hires is a pillar of the loan officer industry. He serves as the joint owner at Genius Loan Officer and a retail sales manager at Sierra Pacific Mortgage Company, the leader of the Hires Team, and a coach for countless up-and-coming entrepreneurs and loan of...

Adam Hires is a pillar of the loan officer industry. He serves as the joint owner at Genius Loan Officer and a retail sales manager at Sierra Pacific Mortgage Company, the leader of the Hires Team, and a coach for countless up-and-coming entrepreneurs and loan officers.

On this episode of the Loans on Demand Podcast, Luke and Adam dig into the formula for exceptional sales conversations based on genuine connection and the needs of your prospect, setting boundaries to boost your efficiency and focus, and building relationships that benefit everyone involved (without making anyone feel used). Listen in for an interview that will give you a unique perspective on the give-and-take of a good working relationship.

What You’ll Learn:

What Adam did to differentiate himself from the rest of the loan officers in the industry and gain some momentum from day 1
How to get all the business you could want without having to "beg" for it, and why events will be your best friend
Why money isn't the motivator behind Adam's desire to teach and guide and lend his expertise
And much more!

Favorite Quote:

"You go down that path, and now you have real dialogue. You’re having real conversations. And that's what it's about always. Sales and, being a great loan officer, should be a love language, not a, you know, 'Me against them, I'm tricking them, I'm going to beat them over the head with my solutions.' Can't be that way."