Austin Turpin: Applying BBIT to Build a Business from the Ground Up

2025-05-20

In this episode, I chat with Austin Turpin, founder of Fliptech Australia, about how he’s been using the Black Belt in Thinking tools while building his business. We cover how assumptions show up in everything from sales and staffing to warehouse decisions, and how questioning cause and effect helped Austin avoid some expensive mistakes. He shares how he’s tested assumptions around things like ISO certifications, hiring, delegation, and even his own motivations — and what’s changed as a result.

In this episode, I chat with Austin Turpin, founder of Fliptech Australia, about how he’s been using the Black Belt in Thinking tools while building his business.

We cover how assumptions show up in everything from sales and staffing to warehouse decisions, and how questioning cause and effect helped Austin avoid some expensive mistakes. He shares how he’s tested assumptions around things like ISO certifications, hiring, delegation, and even his own motivations — and what’s changed as a result.

It’s a good look at what it’s like to start applying these tools early, rather than trying to retrofit them into an established business.

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