The Hedgehog Concept: What Will Your Salon Be Known For?

2019-01-02

The most successful companies make themselves the best in the world at one thing. A letter from CEO Ronan Perceval discussing Jim Collins' Hedgehog Concept. Who wrote the article? Ronan Perceval is Phorest Salon Software's founder and CEO, a UK/Ireland-based salon software he created for the Hair and Beauty industry after years as a salon receptionist. He believes retaining your best clients is smarter than chasing new ones and that tech designed from direct salon feedback is crucial to its adoption and success. Full...

The most successful companies make themselves the best in the world at one thing. A letter from CEO Ronan Perceval discussing Jim Collins' Hedgehog Concept.

Who wrote the article?

Ronan Perceval is Phorest Salon Software's founder and CEO, a UK/Ireland-based salon software he created for the Hair and Beauty industry after years as a salon receptionist. He believes retaining your best clients is smarter than chasing new ones and that tech designed from direct salon feedback is crucial to its adoption and success.

Full link https://www.phorest.com/blog/hedgehog-concept-salon/

Check out the Phorest Blog for even more salon marketing and management tips, ideas, freebies and ebooks: https://www.phorest.com/resources

Who is Phorest Salon Software?

Phorest Salon Software has more than 4,000 spas and salons as customers in Ireland, the UK, Finland and the USA. Forbes describes us as "the leading salon appointment and CRM software company." We help salon owners get their clients in more often, spending more and generating referrals. #LetsGrow

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