Understanding your franchise’s dream client, with Bryce Henson of Fit Body Boot Camp

The fitness industry is one of franchising’s most enduring, with countless brands from around the world allowing those with a passion for working out to turn their interests into a career.  

This is exactly the path that this week’s guest went down, with Bryce Henson, CEO of Fit Body Boot Camp, initially beginning his journey with the organization as one of its franchisees. Bryce still owns multiple Fit Body Boot Camp locations and runs them in conjunction with steering the future of the brand itself.  

We’ve spoken with many fitness experts in the past, but we wanted to catch up with Bryce to get a true understanding of what the fitness franchise landscape looks like moving forward this year.  

What are the main challenges facing its many operators, and what trends will dictate the way that consumers think and feel about their favourite gyms? Make sure to stay tuned to find out. 

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This episode of the Global Franchise Podcast is brought to you by Neighborly, the leader in home services franchising. Neighborly is the world's largest home services franchisor with 29 brands and nearly 5,000 franchises collectively serving more than 10 million customers in nine countries; with opportunities focused on repairing, maintaining, and enhancing homes and businesses.  

Visit https://franchise.neighborlybrands.com to learn more about the group’s franchise opportunities.