Leandro Perez, Senior Vice President and CMO of Salesforce ANZ, has recently joined the board of the AANA and has been at Salesforce for over 10 years including the role of VP Corporate Messaging and Content.
He talks with Anton about how humans are now working with AI agents to deliver better business, brand and customer experiences, and touches on some new ways of measuring quality and success, as well as reinforcing how critical it is to bring the marketing fundamentals to the fore rather than get lost in the tech.
Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190
Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934
Listen on Stitcher: https://www.stitcher.com/show/managing-marketing
Listen on Podbean: https://managingmarketing.podbean.com/
For more episodes of TrinityP3’s Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/
Recorded on RiversideFM and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.