Customer is king! Or so the big companies like to say, however, consumers don't always feel that way. We're discussing big companies vs. consumers in the context of the telecommunications industry in Canada. Fellow residents of Canada, I think we all can agree that we pay too much for our cell phone plans, am I right? Well, the Big Three cellphone plan providers have a justification for this, but the consumers have a point to make also. Listen to find out more!