Purpose-driven culture & brand: vital for future market leaders?

2021-08-31

Gary Brotman is the CEO at Secondmind - a UK start-up who've raised $51m from VCs like Amadeus, Atlantic Bridge & Passion Capital to help companies achieve sustainability through machine learning. We explored: Is building a purpose-driven culture and brand crucial for any business looking to become a market leader? How does Secondmind leverage ML to help automotive innovators meet future environmental and regulatory challenges? How can you find the signal in the noise to solve business problems? Why are usab...

Gary Brotman is the CEO at Secondmind - a UK start-up who've raised $51m from VCs like Amadeus, Atlantic Bridge & Passion Capital to help companies achieve sustainability through machine learning.

We explored:

Is building a purpose-driven culture and brand crucial for any business looking to become a market leader?

How does Secondmind leverage ML to help automotive innovators meet future environmental and regulatory challenges?

How can you find the signal in the noise to solve business problems?

Why are usability and trust top priorities for any SaaS venture?

How can SaaS ventures overcome the challenge of scaling products from research “magic” to impactful commercial products?

For more insights into Secondmind check out https://www.secondmind.ai/

For advice on successfully scaling B2B software ventures head over to https://alpinasearch.com/

Comments (3)