Drew Minh, ”NEON EMPIRE”

Imagine a city fueled entirely by social media. Rising out of the American desert, this city is a real-world manifestation of a social media network where fame-hungry desperados compete for likes and followers. The bloodier and more daring posts pay off the most. As crime rises, no one stands to gain more than the city’s architects—and, of course, the shareholders who make the place possible. 

This multiple-POV novel follows three characters as they navigate the city’s underworld: Cedric Travers, a has-been Hollywood director; A’rore, the city’s lead social media influencer whose star is fading; and Sacha Villanova, a tech and culture reporter.

Bold, colorful, and seductive, Neon Empire is a radically inventive near-future thriller in the mold of Black Mirror or Altered Carbon.