Customers Service & Sales In Pest Control With Grit President Margaret Garcia

00:00 Introduction
01:10 Margaret's origin story in pest control customer service
02:47 Common misconceptions in pest control customer service
05:37 The role of technology and AI in pest control customer service
07:27 Integrating and training new customer service agents
12:16 Managing emotional labor in customer service
14:31 Optimizing call flow for better customer interactions
16:53 Ensuring customer service consistency across clients and regions
18:05 Advice for new customer service representatives in pest control
21:27 Measuring success in customer service and sales
25:50 Close rate benchmarks and other key performance indicators
27:12 GRIT's next big goal