The Living Product: Orchestrating Donor Growth with EYSO’s Daniel Meyers

2025-07-22

In this episode of The Generosity Experience, we explore how Neon One’s platform isn’t just software—it’s a living product. Daniel Meyers, Executive Director of the Elgin Youth Symphony Orchestra (EYSO), joins us to share how his team is using Neon CRM to scale relationship-driven fundraising with limited staff. From automation and donor segmentation to music-powered mission connection, Daniel explains how the right CRM can evolve with your goals. You’ll also hear: Anna Van Cleef, Senior Director of Product M...

In this episode of The Generosity Experience, we explore how Neon One’s platform isn’t just software—it’s a living product. Daniel Meyers, Executive Director of the Elgin Youth Symphony Orchestra (EYSO), joins us to share how his team is using Neon CRM to scale relationship-driven fundraising with limited staff. From automation and donor segmentation to music-powered mission connection, Daniel explains how the right CRM can evolve with your goals.

You’ll also hear:

Anna Van Cleef, Senior Director of Product Management at Neon One, preview the newest peer-to-peer fundraising features and global event discounts, built directly from client feedback.
A Hotline segment answering a listener’s question on how nonprofits can better steward donors—plus what we learned from reviewing 100+ donation forms at Dream Big.

Big Ideas and Takeaways

The CRM That Listens
Daniel calls Neon CRM a “living product” because of its active evolution. Unlike static tools, it adapts to how nonprofits actually work—whether it's automation, workflows, or donor engagement.

From Peer to Partner
EYSO treats every first-time donor—many recruited via peer-to-peer—as a future advocate. Daniel walks through how automation nurtures that journey into sustained support.

Discounts That Drive Inclusion
Anna outlines new global discount capabilities for events, enabling nonprofits to tailor pricing and access for different community segments with ease.

Peer-to-Peer, Reimagined
Neon One’s new P2P module in CRM will offer intuitive, team-based fundraising features—ideal for orgs just starting or looking to streamline beyond complex setups.

Design for Trust, Not Just Donations
The Hotline segment reflects on what really makes a donation form work: clarity, impact storytelling, mobile-first design, and signals of trust.

Show Notes and Resources