16. Real Talk: Templates & Onboarding

2024-09-25

I used to run a segment called Real Talk Tuesday, where I shared the raw truths of marketing in a respectful way. I believe that “you don’t know what you don’t know,” and I think it’s time we dive into a couple of topics that need addressing. In this episode of the Simplified Marketing Podcast, we dive deep into two critical topics in social media management and content creation: ready-made content and the client onboarding process. Let’s explore the importance of authenticity in marketing and the essential steps for a smooth onboarding experience. In this episode, I chat about:

In this episode of the Simplified Marketing Podcast, we dive deep into two critical topics in social media management and content creation: ready-made content and the client onboarding process. Let’s explore the importance of authenticity in marketing and the essential steps for a smooth onboarding experience.

In this episode, I chat about:

Why using generic content can harm your brand
The significance of a unique brand voice
The process of extracting personal brand elements during content creation
The importance of cohesive messaging across social media and websites
Common misunderstandings in onboarding expectations
Importance of clear communication between client and social media manager

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