144: Learn Time-Marketing with Brad Ebenhoeh

Brad Ebenhoeh is the CEO and Managing Partner of Accountfully, a bookkeeping and accounting firm that helps businesses grow through smart and tailored financial solutions. We discuss the basics of time marketing, why you need to be friends with your clients, and ways AI is shaping accounting businesses. 

 

Time Stamps

[01:02] Brad's entrepreneurial journey 

[04:36] Brad's experience with management blueprints 

[06:33] The three tiers of marketing for professional services

[09:25] The referral engine and how to leverage other people's network

[12:25] Benefits of being close friends with your clients

[13:42] How to leverage automation and AI in business

[17:06] Ways to use AI in an accounting business

[20:00] What it's like to run a business as a married couple

[24:00] Why you need to have an aligned business partnership

[25:33] Parting thoughts 

 

Links and Resources

Steve and Greg Cleary's Book: Pinnacle: Five Principles that Take Your Business to the Top of the Mountain

Work with Steve - Stevepreda.com

Brad's LinkedIn

Accountfully.com

Check out Accountfully on Instagram