Episode 15: Surf + Sand + something of my own

Meet Lauren Friis. She's a small business owner of a new store in downtown Mill Valley, CA, called Surf And Sand. Before owning a retail boutique centered around coastal living and sustainability, Lauren worked in the tech, nonprofit, and design industries for over 16 years. She is a California coastal girl at heart, having grown up in San Diego on the beach. Lauren is a proud mother to her 7-year- old son and is newly married. It’s the journeys in her life that have brought her to where she is today.

 

Listen to hear:

6:00 how she navigated getting engaged, opening a new store, and planning a wedding all at the same time

25:50 the #1 customer testimonial she gets most often

26:00 3 tips for sustainable consumerism

32:00 how there's no play-by-play book for opening a retail space 

34:30 why she recommends opting out of the rat race and opting into joy

35:15 how she balances life's "buckets"

36:50 how she's invested 110% into her business

39:40 how divorce and being a single mom can be "scary as hell" ...and why she wishes more women would talk about it