Ep 169 - Annabel Fletcher from Bake Genie

2025-11-03

Back in March, the much loved app Bake Diary closed it's doors. It sent the cake world into turmoil, and our Sammie nearly had a breakdown over it. After a very stressful summer Sammie was nearing the end of her tether. That was until Bake Genie was launched!! A new app with all of Bake Diary's functionality and a whole lot more. Today we are chatting to founder Annabel Fletcher on the trials of bringing the Bake Genie app to the market with such speed, whilst running her own business, in order to ...

Back in March, the much loved app Bake Diary closed it's doors. It sent the cake world into turmoil, and our Sammie nearly had a breakdown over it.

After a very stressful summer Sammie was nearing the end of her tether. That was until Bake Genie was launched!!

A new app with all of Bake Diary's functionality and a whole lot more. Today we are chatting to founder Annabel Fletcher on the trials of bringing the Bake Genie app to the market with such speed, whilst running her own business, in order to help the desperate cake community.

She chats about what Bake Genie can do right now, and new developments she hope to bring to the app in the coming months.

For more information, head over to https://www.bakegenie.co/ and sign up for a free 14 day trial.

For the Bigger Slice episode of The Business of Cake Making, head over to Patreon now:
https://www.patreon.com/c/thebusinessofcakemakingpodcast/membership

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