Telling the Story of Representation: How Tamra Johnson Inspires Progress in Insurance

In this episode of InsHER, I sit down with Tamra Johnson, Vice President of Public Affairs for the American Property Casualty Insurance Association (APCIA). Tamra’s journey into insurance began with her work at AAA’s Public Affairs office in Washington, D.C., where she first encountered the industry’s critical role in safeguarding communities. She later joined APCIA just before the pandemic hit in December 2019 and quickly immersed herself in one of her passions: diversity, equity, and inclusion (DEI). Tamra shares how she spearheaded APCIA’s first Women in Diversity Conference in 2020, which has since evolved into the Expanding Opportunity in Insurance Conference, a forum bringing together DEI thought leaders to tackle industry challenges and best practices. Tamra discusses the importance of collaboration, both internally and with key partners like NAAIA and LAAIA, to drive meaningful progress in DEI.

Tamra also speaks to how APCIA’s DEI Leader Groups, which meet quarterly, keep the momentum going by exchanging insights and strategizing on DEI, talent development, and more. She explains the critical role storytelling plays in moving the needle on DEI, helping people understand the lived experiences of others and inspiring allyship and advocacy. I also ask Tamra about the challenges and opportunities in DEI, including continuing to push for greater representation not only for women, but women of color. Tamra also has meaningful insights into how the insurance industry can better communicate its value to young people to ensure a stronger, more inclusive future for the industry.