488: Qualify Hard, Win Easy: Attracting Clients Who Actually Stick

Not every prospect is the right customer. Some will drain your time and disappear for a cheaper quote, while others will stay, refer, and grow with you. In this episode, Abe reveals how to qualify prospects up front so you spend your energy on clients who actually value your expertise — and why saying “no” can make your agency more profitable and less stressful.

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