Becoming the CEO - Julio Taylor

My guest today is Julio Taylor. He is the CEO of Hallam Agency, a digital marketing agency with 60 employees and almost 5 million pounds in revenue. 

 

In this episode, we discuss the path to becoming CEO and embracing the visionary and oneself. What is special about Julio is that he compares his business journey to his time playing full-time and an alternative metal band. 

 

⭐ We discuss creative differences, power struggles, and setting the right incentives. He talks about how you need to know your instrument, but also your role in a band, and that not everyone needs to be a songwriter or front center. From here, we have a side discussion about agency operations and time tracking specifically; again, this is all about incentives. 

 

For many agency owners, just like myself, time tracking is at the core of capacity planning and profitability analysis. But now that AI is making us so much more productive, time spent might have just become obsolete as a way to evaluate the value of our work. Who says that if you could start over again, he would build a culture without time tracking poorly is open, honest, and well-reflected; you will enjoy this one. 

 

Let's dive in! 

 

⭐ More about Julio: 

 

Julio is a highly experienced leader with a proven track record of leading successful teams on demanding and high-performing projects and campaigns. Skilled in Digital Marketing Strategy, UX, and brand strategy.

 

CEO of Hallam, winner of Google's Growing Business Online 2019 award and 6 of The Drum's awards including Agency of the Year 2019. Hallam is an emerging force in the digital space, helping clients to thrive in a digital world.

 

He also works closely with senior leadership teams at global companies to improve the way they think, work and deliver digital experiences for their audiences.

 

Don’t forget to follow Julio: 

⭐LinkedIn: https://www.linkedin.com/in/juliotaylor/?originalSubdomain=uk 

⭐ Website: ​​https://www.hallaminternet.com/team/julio-taylor/