In this episode of the Tourism Chat Show's 'TRENZ Unpacked' series, host Michelle welcomes Craig Wilson, a veteran mentor for the TRENZ new exhibitor programme. Craig shares expert advice for first-time exhibitors, highlighting how to prepare marketing materials, make the most of networking and formal appointments, and the importance of post-TRENZfollow-ups. He also discusses the mentoring programme, offering insights to ensure new exhibitors have a successful engagement at TRENZ. Tune in to learn valuable tips from Craig's extensive experience in the tourism industry.
00:00 Welcome to the Tourism Chat Show
00:21 Introduction to Craig Wilson and TRENZ Unpacked
01:08 Maximizing Y...
In this episode of the Tourism Chat Show's 'TRENZ Unpacked' series, host Michelle welcomes Craig Wilson, a veteran mentor for the TRENZ new exhibitor programme. Craig shares expert advice for first-time exhibitors, highlighting how to prepare marketing materials, make the most of networking and formal appointments, and the importance of post-TRENZfollow-ups. He also discusses the mentoring programme, offering insights to ensure new exhibitors have a successful engagement at TRENZ. Tune in to learn valuable tips from Craig's extensive experience in the tourism industry.
00:00 Welcome to the Tourism Chat Show
00:21 Introduction to Craig Wilson and TRENZ Unpacked
01:08 Maximizing Your TRENZ Opportunities
01:30 Importance of the Mentoring Program
02:26 Interview with Craig Wilson
04:15 Common Mistakes and Tips for Exhibitors
05:34 Trade Pricing and Networking Strategies
10:46 Building Meaningful Relationships at TRENZ
15:44 Success Stories and Final Advice
17:25 Conclusion and Farewell
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Today's Guest:
Craig Wilson - https://www.linkedin.com/in/craig-wilson-46615210/
Quality Tourism Development - https://www.linkedin.com/company/quality-tourism-development-ltd/
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