Season 2: Episode 0 - Pharma Advertising and Promotions: Introduction

Welcome to Regulatory Radio, brought to you by Freyr Solutions. In the second season, we discuss the ad promo laws and regulations, offering a consolidated and high-level understanding of the laws in regulated and semi-regulated markets. With dynamic changes in the jurisdictions, compliance with the defined laws and interpretation of the concerned Health Authorities is essential.

Advertising of drugs has been a common practice adopted by pharmaceutical organizations. To protect the public from being manipulated, the Health Authorities introduce various acts to prohibit any illegal promotions. Our host provides an overview of advertising laws and regulations across six jurisdictions.