How to build a business case for comms investment S7 E2

Do you need to build a business case for investment in your internal communication?

Perhaps your internal communication team needs to expand, or your channels need refreshing.

If you need to write a business case, you're in the right place.

Full show notes can be found at www.allthingsic.com/podcast

Order Rachel's books

Rachel has written two books. Internal Communication Strategy: design, develop and transform your organizational communication is out now. You can order it via your favourite bookstore or find it online including Amazon (affiliate link), Waterstones, Barnes & Noble and Foyles. Or see the All Things IC website to order a signed limited edition.

Her upcoming book, Successful Change Communication: how to inform, involve and inspire employees, will be published by Kogan Page in 2026. It is available to pre-order today from your favourite bookshop. 

You can save 25% off any Kogan Page book via koganpage.com using the code CANDIDCOMMS.

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All show notes: allthingsic.com/podcast.

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Thank you for stopping by,

Rachel Miller,
Founder, All Things IC.