When I sat down to speak with Rakia Reynolds - thought leader, tastemaker and gamechanger - about AUGMENTED REALITY for this episode, I had no idea how many ways I'd been using AR for years plus its infinite potential to enhance my business. I'm still processing all the ways Rakia opened my eyes and blew my mind during our conversation.
If you've ever used a filter on social media or zoom to change your appearance, viewed real estate virtually using a 360° tool, or uploaded an image of yourself to an eyeglass company’s website to see what shape frames work best on your face, you've been using AR too.
Rakia has the extraordinary gift of simplifying, demystifying, defining value and meeting the listener where they are.
It's no surprise that as the Founder, Executive Officer and Strategist par excellence of Skai Blue Media, the multimedia communications agency she founded 15 years ago, she has been ahead of trends, building impactful brands for creative businesses and individuals including Airbnb, Comcast, Dell, Serena Williams, Morgan Stanley, Jill Scott, and more.
Rakia’s portfolio includes #FanofYourBrand(tactical business tools), clothing brand EVRYDAY Jane, and an ethical intelligence platform set to launch in 2021. She has been named by Inc. Magazine as one of the 27 Business Leaders Aiming to Change the World, was listed as one of the 25 Most Socially Influential Tastemakers on Dell’s “Inspire 100” list, and recently was also profiled by Forbes on their “Next 1000” list.
Follow Rakia on IG at @rakiyareynolds and learn more about her company at www.skaibluemedia.com.